I create first-person experiences that engage audiences.

My name is Sam. I grew up in Minneapolis then grew up a little more in Brooklyn. Now I live in Minneapolis again. I consider both my home. 

I'm one of 4 brothers. They're all awesome. The first family pet was Lilly but I named Ozzy. Felix & Suzy came later. They were all dogs. We also had Rickety & Rex (bunnies), Kitty & Luna (cats), and a few fish & doves (they didn't really have names). Today, I have a dog named Scoopy.

I've always liked savory over sweet. I love olives & oysters. I enjoy sledding and snowball fights.

I became a magician at 11 indirectly through a fascination with knights. My first show was for my little brother's birthday. I kept doing magic for five years and it was the most I've ever been paid (sorta). I can still do a trick here and there.

I met Molly by accident and married her seven years later to the day. We make each other better. She's really cool which means I did a good job. Fizzy is our son. He inspires me and keeps me playing and thinking every day.

I love ideas but an idea is nothing. I love when people make things and I like being a part of that process. I've made a bunch of things but also advised, consulted, guided, encouraged many other projects and companies. I'd love to help you too.

*Sometimes* I write things on Medium. I rarely post to Instagram. I only pretend to get Twitter. I'm ready to be done with email.

I like meeting new people in real life. Reach out.